XPEL, Inc. announced it established its first local office in Asia with the acquisition of Apogee Corporation, XPEL’s Taiwan-based distributor of automotive paint protection and window film. As a result, the company will begin directly selling to customers in Taiwan, Hong Kong and Macau.
XPEL also appointed Christine Pu, Apogee CEO, as Managing Director, Asia. She will now have leadership responsibility for the company’s operations in the region.
“We’re excited to welcome Christine and the entire Apogee team to XPEL. We’ve seen that our get close to the customer strategy works effectively to help amplify our brand and propel growth through our other global operations and we expect the same in Asia,” Ryan Pape, XPEL CEO and president, said.